Social media platforms are no longer solely spaces for updating friends and sharing photos. These digital channels now serve a much greater purpose: they function as virtual shopping malls where browsing and buying merge seamlessly.
Recent GoDaddy research reveals that 79% of Millennials and 80% …
If you’re a business owner with a podcast, you’re most likely looking to increase the number of listens and downloads your episodes get. Making sure your podcast is receiving organic traffic is a great way to increase overall visibility of your show. Here is our guide to optimizing your podcast …
Over the past two decades, search engine optimization tools and marketing strategies have evolved alongside the internet and its users. Progress made with SEO years ago still informs choices marketers make today. Let’s take a closer look at the past to sharpen our vision of what SEO is now.
Do you have a small business or a company with multiple brick-and-mortar locations? If so, it’s imperative that you’re actively optimizing your website using local SEO strategies. Local SEO tactics include everything from claiming a business listing to managing online ratings and reviews.
The digital marketing landscape is in a constant state of change, and with the growing popularity of smart devices like Alexa and Google Home, voice search has become increasingly important for digital marketing strategies.
Google’s E-A-T stands for Expertise, Authoritativeness, and Trustworthiness. Search engines have begun to rely on E-A-T ratings more and more when deciding a website’s authority and rank.
Digital marketing is in a constant state of evolution, and video marketing is an essential part of this development. In 2019, videos serve a more important purpose than simple entertainment.
