What Harley Quinn Has Taught Us About SEO
Warner Bros. changed the name of their latest comic book movie for better SEO results. Find out what they taught us about digital marketing in the process.
The Impulse Buy: How Social Media Drives eCommerce Sales
Social media platforms are no longer solely spaces for updating friends and sharing photos. These digital channels now serve a much greater purpose: they function as virtual shopping malls where browsing and buying merge seamlessly. Recent GoDaddy research reveals that 79% of Millennials and 80% of Gen Z consumers make purchases through social media commerce.
Facebook Rolls Out Responsive Ads, Dubbed “Multiple Text Options”
Last year, Google launched the responsive search ads (RSA) beta, a new ad format that caused quite a bit of buzz in the paid search world. Learn more, here!
Team Member Spotlight: Erik Helm
We’re wishing the warmest of welcomes to our newest team member and Analyst, Erik Helm! Check out this post to learn more about where he’s from and who he is!
Perfect Search Wins Two AVA Digital Awards!
We’re so excited to announce that Perfect Search Media was recognized and won two 2020 AVA Digital Awards! Learn more about AVA and our awards, here!
How Psychology Research Can Help You Create Beautiful Ad Design
The link between psych research and captivating ad design is undeniable. Learn more about how to use psych knowledge to make the most out of your ad dollars!
3 Quick Optimizations to Get Your Google Ads Account In Shape!
Google ads account in a funk? Worry not! Our three quick optimizations could be the answer to get your account back in shape for a strong start to your 2020!