Chad Peterson

Chad Peterson thrives as a versatile digital marketing assistant with a rich background in premier agencies. He excels in devising practical online strategies that play a key role in enhancing business results. As a thoughtful writer on evolving marketing trends, Chad offers valuable insights into the ever-changing digital world. Count on him for well-rounded expertise in digital marketing.

3 Pillars of Digital Marketing for Higher Education Programs

Enrollments in higher education programs are trending down. Colleges are feeling the impact of falling birth rates, increasing tuition costs, and concerns about inflation or loans. Amid declining enrollment rates, the competition for attention for higher education programs continues to rise.

10 Tips for Creating Effective Healthcare Ads

Starting digital advertising for your wellness business is an exciting step, but it requires careful planning to create the best healthcare ads. Breaking through the surplus of advertisements and leaving a lasting impression is a significant challenge. 

2024 SEO Success: Ultimate Technical Checklist

The first step in a comprehensive SEO strategy is improving your technical SEO.

How to Improve Performance Max Campaigns

Paid ad managers know all too well that Google remains one of the toughest platforms to optimize due to frequent updates and limited visibility into metrics and reporting. Optimizing paid ads remains one of the toughest nuts for marketers to crack; Performance Max campaigns are no exception. 

11 Types of Content Marketing to Ignite Your Success in 2024

Content marketing has evolved considerably over the years, and it’s imperative for businesses to stay updated on the latest trends. To keep your audience engaged and drive growth, let’s explore the types of content marketing that can amplify your success this year.

How Author Bios Add E-E-A-T Signals to Blog Posts

Even with impeccable content and strategic SEO, many neglect a powerful boosting strategy: author bios. They’re not just formalities but pivotal assets, often under appreciated.

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