Perfect Search Joins Built In’s 2021 Best Places to Work List
We made the list! Perfect Search is a Built In Best Places to Work award winner.
The Perfect Search Business Development Team
We love our Perfect Search team. While we’re all different, our team loves fierce kickball games, a good ping-pong rivalry, and Thursday meetings featuring Catchphrase and Summer Shandys. Find out more about our employees, our culture, and our personality here.
14 of the Most Common Marketing Mistakes to Avoid
At Perfect Search, we perform audits all the time. This means taking a look under the hood of a company’s digital marketing strategy and identifying pain points and areas of improvement.
The Intersection of AI and Search: Why You Need Artificial Intelligence to Win in SEO
There’s always a bounty of opportunity and advancements in the search industry, but there’s also a paradox: the more room for growth, the harder it is to accomplish your goals.
The Importance of Google Product Taxonomy and Categorization
A lot of research, time, and work goes into creating a successful Google Shopping campaign. According to a study in Forbes, American retailers spend approximately 76% of their search ad budgets on Google Shopping ads. With so much at stake, it’s critical that you pay attention to campaign details …
Why Retailers Should “Get In On The Action” With Google Shopping Actions
We’ve all seen the headlines: shopping malls are dying, foot traffic is down, and brick-and-mortar stores are closing. Now more than ever, consumers are turning to online shopping via mobile devices, laptops, and even voice-activated speakers.
How to Use User-Generated Content in Your Education Marketing Strategy [Infographic]
Sometimes the best content is content that comes straight from your audience.