6 Key Issues in Higher Ed PPC Ads

Learn about issues that higher education marketers, program coordinators, and school department heads encounter when trying to increase college enrollment.

What Makes a Great Marketing Leader?

Andrew, our Business Development Manager, often asks himself: what do we look for in leadership? Learn the key qualities to strive for as a new marketing leader in this blog.

Perfect Search Joins Built In’s 2021 Best Places to Work List

Perfect Search has earned its place among Chicago’s 50 Best Small Companies to work for! Learn more about our recognition here.

14 of the Most Common Marketing Mistakes to Avoid

Companies tend to fall into the same traps while marketing on Google and Facebook. Learn the most common digital marketing mistakes and how to avoid them, here.

The Intersection of AI and Search: Why You Need Artificial Intelligence to Win in SEO

With the power of AI, analyzing large amounts of SEO data becomes more manageable, and more importantly, leads to a high-quality marketing strategy. Learn more here.

What Quantum Mechanics Can Teach Modern Marketers

Marketing experts and quantum physicists may have very different professions, but the theories that both have are strikingly similar! Learn more here.

How Your Company Can Utilize Google Analytics Dashboards

Whether working with SEO, E-Commerce, or Social Media, Google Analytics Dashboards allow you to view your site’s data in one place. Learn more with this guide.

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