You Can Now View Your Ad Version History—Here’s What You Need to Know
In addition to the platform’s own facelift, you can now view your ad version history. Find out what this means for you.
The Impulse Buy: How Social Media Drives eCommerce Sales
Social media platforms are no longer solely spaces for updating friends and sharing photos. These digital channels now serve a much greater purpose: they function as virtual shopping malls where browsing and buying merge seamlessly. Recent GoDaddy research reveals that 79% of Millennials and 80% of Gen Z consumers make purchases through social media commerce.
What Facebook’s Move to Shut Down Partner Categories Means for You
Amid the ongoing discussions of Facebook’s data collection and use of personal data, the tech giant announced that it is sunsetting the ad targeting option Partner Categories.
3 Tips to Take Your In-Person Interview Skills to the Next Level
In digital marketing, it’s always important to understand who the customer is. The same concept applies to in-person job interviews.
More Than Just a Pretty Feed: Why Instagram Advertising is a Must
Facebook is for cringe-worthy mom comments, Snapchat is for the dog face filters, YouTube is for beauty tutorials, and Instagram is for #foodporn. Or are they?
How to Pick the Right Digital Marketing Agency for Your Business
We’ve all had that moment where we realize, “hey, I don’t have the tools or expertise to do this.” When a quick Google search or a call to your mom doesn’t help, it’s time to reach out to the experts.
Perfect Search Listed on Clutch’s Top Chicago Marketing & Advertising Companies
Perfect Search is listed on Clutch’s list of the highest-ranking Chicago marketing & advertising companies in 2018—and we’re pretty pumped about it.