The holiday season isn’t just busy—it’s make or break. Your competitors are pulling out all the stops, and if you want to stand out in the crowded market, you need to be smarter and more strategic. From Black Friday to Christmas, there’s a huge opportunity to drive sales, but it requires more than basic discounting
SEO is a never-ending climb and marketers must stay vigilant with their efforts. Google’s search developers are constantly working on making the metaphorical mountain even bigger by releasing updates several times every year, often shifting the SEO landscape drastically and reimagining how domains and URLs are valued and ranked. If you decide to try and go with the one-and-done SEO approach, you’ll find yourself behind as your optimizations will inevitably become outdated.
Perfect Search is truly humbled to be recognized for excellence by the Audio Visual Arts (AVA) Awards! Review the award-winning work that earned us platinum and gold trophies.
Explore the alluring, yet potentially dangerous world of using ChatGPT for SEO content. We discuss the risks of using ChatGPT, review Google’s position, consider limitations, and identify the wisest ways to keep your hats white using AI+SEO.
Automation can be a powerful way to save time in SEO and PPC, but it requires human oversight to really be effective. Explore specific areas where automation can be used, like reporting performance metrics, and consider the limitations in this story.
Built In announced that Perfect Search was honored in its 2023 Best Places To Work Awards. Specifically, we earned a place on Chicago’s Best Places to Work list. The annual awards program includes companies of all sizes, from startups to those in the enterprise, and honors both remote-first employers as well as companies in large tech markets across the U.S.