7 Clever Ecommerce Marketing Strategies for The Holidays 2024

The holiday season isn’t just busy—it’s make or break. Your competitors are pulling out all the stops, and if you want to stand out in the crowded market, you need to be smarter and more strategic. From Black Friday to Christmas, there’s a huge opportunity to drive sales, but it requires more than basic discounting

Debunking the Myth of the One-And-Done SEO Project

SEO is a never-ending climb and marketers must stay vigilant with their efforts. Google’s search developers are constantly working on making the metaphorical mountain even bigger by releasing updates several times every year, often shifting the SEO landscape drastically and reimagining how domains and URLs are valued and ranked. If you decide to try and go with the one-and-done SEO approach, you’ll find yourself behind as your optimizations will inevitably become outdated.

Award-Winning Results: Perfect Search Media Celebrates Two AVA Awards in 2023

Perfect Search is truly humbled to be recognized for excellence by the Audio Visual Arts (AVA) Awards! Review the award-winning work that earned us platinum and gold trophies.

ChatGPT for SEO FAQ: Should You Use AI for Creating Content?

Explore the alluring, yet potentially dangerous world of using ChatGPT for SEO content. We discuss the risks of using ChatGPT, review Google’s position, consider limitations, and identify the wisest ways to keep your hats white using AI+SEO. 

14 Digital Marketing Valentines to Fall in Love With

It’s surprisingly easy to come up with digital marketing valentines. So we went for it. Enjoy!

How to NOT Automate Your SEO & PPC with AI

Automation can be a powerful way to save time in SEO and PPC, but it requires human oversight to really be effective. Explore specific areas where automation can be used, like reporting performance metrics, and consider the limitations in this story.

Perfect Search Earns Built In’s 2023 Best Places to Work Award

Built In announced that Perfect Search was honored in its 2023 Best Places To Work Awards. Specifically, we earned a place on Chicago’s Best Places to Work list. The annual awards program includes companies of all sizes, from startups to those in the enterprise, and honors both remote-first employers as well as companies in large tech markets across the U.S.

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