7 Clever Ecommerce Marketing Strategies for The Holidays 2024

The holiday season isn’t just busy—it’s make or break. Your competitors are pulling out all the stops, and if you want to stand out in the crowded market, you need to be smarter and more strategic. From Black Friday to Christmas, there’s a huge opportunity to drive sales, but it requires more than basic discounting

Call Off the Search: How to Block URLs From Search Engine Crawlers

Sometimes, it’s necessary to keep certain pages off a search engine results page (SERP) and hidden away in your domain. Is your world shattered yet?

How Your Enterprise Business Can Make the Most of a Digital Marketing Agency

It can be hard to balance your internal responsibilities and make sure you’re getting the most out of your agency relationship. I’ve compiled a few tips about how to make the most of your relationship with your digital marketing agency.

What You Need to Know About the Google Mobile-First Index

Earlier this month, Google announced a slow rollout to a “mobile-first index.” What does this mean? Don’t we already live in a mobile-first world?

Perfect Search Media Internviews: November 2016

‘Tis the season for a new installment of internviews. You know, interviews with our interns. Get to know our Junior Analysts Courtney Culligan and Joe Langhenry.

How Your Business Can Benefit from Google’s New Cross-Device Reports

The beauty of digital advertising isn’t in a great website. The beauty is in the data. (Beautifully designed landing pages or banner ads don’t hurt, though.)  Because there are so many touchpoints involved in the advertising process, tracking this beautiful data can be difficult. Within digital advertising alone, a consumer may view a YouTube ad

Team Member Spotlight: Ajay Pattani

It’s time to put a spotlight on Ajay Pattani, Perfect Search’s CEO & Founder. You may already know his obsession with white wine and ping-pong, but it’s time to learn something new.

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