A Brand-New Outlook: The PPC Benefits of a Brand Campaign
Are you running a branded campaign for your business? If not, we’ve got some good reasons why you should change your mind.
7 Clever Ecommerce Marketing Strategies for The Holidays 2024
The holiday season isn’t just busy—it’s make or break. Your competitors are pulling out all the stops, and if you want to stand out in the crowded market, you need to be smarter and more strategic. From Black Friday to Christmas, there’s a huge opportunity to drive sales, but it requires more than basic discounting
How I Made Spending Time With Friends & Family a Top Priority
Our CEO Ajay revisits his 4 Pillars of Happiness. Are you making time for friends & family? Ajay is.
The Difference Between Local Doorway Pages & Quality Location Pages
What’s the best way to win localized search results? Stay away from duplicate, irrelevant local doorway pages. Look to one-of-a-kind “unicorn” content.
Team Member Spotlight: Kayla Hammersmith
This month, we’re getting to know Kayla Hammersmith, Manager of Copywriting & Content Strategy. Read her spotlight now.
How to Master Micro-Conversions in SEO & PPC
Don’t forget about micro conversions. Even though purchases are often your ultimate goal, smaller touchpoints tell a powerful story about your users.
How to Ace the AdWords Quality Score
Your AdWords Quality Score is basically a report card that Google gives you. Here’s what goes into your score–and how you can improve it.