The holiday season isn’t just busy—it’s make or break. Your competitors are pulling out all the stops, and if you want to stand out in the crowded market, you need to be smarter and more strategic. From Black Friday to Christmas, there’s a huge opportunity to drive sales, but it requires more than basic discounting
Whether you’re advertising for Saks Fifth Avenue or a boho fashion boutique, pay-per-click advertising is one of the best ways to increase online sales. Read on to learn how and why PPC advertising is effective & cost-efficient for retail.
A personal-professional twitter (PPT) account is an account that is created for business purposes that utilizes the advantages of personal account characteristics. PPT accounts have an advantage over traditional brand or business accounts because they allow users to connect with a person rather than corporation.
The impact of online reviews for restaurants on social sites such as Yelp and Urbanspoon is undeniable, and it’s simply bad business these days to ignore reviews. Not only is it a poor business move, but there are actually advantages to responding and listening to reviews! Here are the top 4 tips for maximizing the potential of online reviews.
If you’re thinking about redesigning your website, there are various terms that you should be familiar with before working with an agency. Here’s a list defining various web design and development terms and why they’re important for you to know.
A strong medical marketing strategy should differentiate from strategies of other industries. The differences don’t need to be drastic, in fact, the foundation should be fairly similar, however, medical marketing comes along with its own set of industry challenges, standards and competition which makes it require a holistic, custom strategy that encompasses the important elements
People attend networking events for a lot of different reasons: to find new clients, to recruit new talent, to learn something, or even just for the drink tickets- but whatever your purpose is, if you attend events on a regular basis it’s easy to get caught in a rut by going to the same types of events every week. Here are 5 unexpected benefits I’ve experienced while attending these events:
