The holiday season isn’t just busy—it’s make or break. Your competitors are pulling out all the stops, and if you want to stand out in the crowded market, you need to be smarter and more strategic. From Black Friday to Christmas, there’s a huge opportunity to drive sales, but it requires more than basic discounting
As you all are likely aware, there has been a recent concern over privacy since it was revealed that the NSA was compiling private information about people using information taken from companies like Google. Whether or not these concerns will have any lasting effect is difficult to say, but there has recently been a sharp
Shodan, created by John Matherly about 3 years ago, is a computer search engine that crawls the internet’s back channels for servers, printers, webcams, security cameras and everything else that connects through the internet.
Before creating an adwords account you must have three things: an appealing, well-structured website, a manageable and sustainable budget and clear, realistic goals. Can your website turn a visitor into a consumer? How much can you afford to spend per day, per week, per year?How much you are willing to spend per conversion or sale?
The January 15th announcement of Facebook’s new Graph Search bears exciting opportunity for enhanced marketing opportunities for businesses. Facebook has always been a closed site, meaning users can only interact with those within their friend circle. Facebook’s search limited people from meeting other users, discovering new places, and learning about other brands. Graph Search brings
Local SEO marketing is vitally important to the success of any local business, big or small. Whether you are selling services or products, the best way to attract new customers in 2013 is through Google. As a search marketing professional, I have seen local businesses reach new consumers, expand services and increase revenue from a
