3 Of The Most Well-Timed Social Media Marketing Campaigns
We communicate via fleeting Snapchat messages. Our Tweets are capped at 140 characters. Our Vine creations are just six seconds long, and even our Grams are now “Insta.”
Search Intent and Local SEO: How to Dominate Local Search Results
A potential customer searching for “pizza delivery” exhibits different intent from someone searching “best pizza restaurants.” One signals immediate purchasing intent, while the other indicates browsing behavior. Yet businesses persist with uniform SEO strategies, missing opportunities to connect …
Your Definitive Guide to Identifying Duplicate Content
12 hours of reality television? Sure. 38 bags of gummies? Gimme. And 86 frozen pizzas? Get in my belly. These are unequivocal cases of where more simply is better.
3 Extreme(ly Entertaining) Content Marketing Mistakes to Avoid
Growing up, we’re always taught that it’s important to learn from our mistakes. Sometimes, it’s better to save yourself the trouble and learn from the mistakes of others.
7 B2B Email Marketing Elements Every Marketer Should Test
Email marketing isn’t quite an art, but it’s pretty darn close. In order to have a successful B2B marketing campaign, you have to be creative and patient–like any of the great artists! Vincent Van Gogh was known for his patience, right? Even though a B2B email might not contain flashy …
A Love Letter to Data Visualization
Last April, I scared my friends into thinking I was a crazy person because I had discovered a passion for something rare. No, not season 11 of The Bachelor. Data visualization.
5 Ways to Triumph Over Writers’ Block—Really
As a copywriter, the two things I struggle with on a daily basis are writers’ block and deciding what kind of bagel to eat for breakfast. Okay, the second one is more of a personal struggle. But writers’ block is a cursed plague upon all who write on a regular basis. It stifles creativity, dampens …