One of the worst feelings is working diligently on a digital marketing campaign only to experience blocked ads, downtime, and ad account suspensions. Not knowing how to revise healthcare campaigns after rejection is incredibly stressful for marketers. Blacklisted terms, imagery, and even health …
Paul Hollywood expects the Great British Bake Off contestants to follow the technical challenge instructions *exactly*. (Especially for Bread Week.) He probably wouldn’t put up with the latest update to AdWords exact match. Spoiler alert: Exact match is less exact than it used to be.
Over 150 million people use Snapchat every day. Every single day, Snapchat users watch over 10 billion videos and spend an average of 25-30 minutes on Snapchat.
Social media has come a long way since you befriended Tom on Myspace. Long gone are the days when “social media” just meant posting on a friend or family member’s wall. As social media has evolved, so has advertising.
Non-profits might not seem like a beacon of digital marketing inspiration—but inspiration can come from the most unlikely places. Over the past few months, non-profits have pushed their marketing efforts into high gear. And we’re taking notice.
Forget the Super Bowl. College basketball is the real slam dunk sporting event for digital marketers.
Guest post by Andrew McLoughlin, SEO/Analytics Manager at Colibri Digital Marketing
