Even with impeccable content and strategic SEO, many neglect a powerful tactic: author biographies. Often underappreciated, author bios are not mere formalities but pivotal assets.
Overlooking author bios diminishes content’s perceived expertise and trustworthiness, leaving potential SEO gains on …
While earning their Ph.D.’s from the University of Stanford in 1996, Google co-founders Larry Page and Sergey Brin developed an algorithm that would change the World Wide Web forever. At the time, most search engines ranked results solely by counting how many times the search terms appeared on …
If you’re a webmaster or SEO guru, you’re probably awaiting the highly anticipated Google Penguin 4.0 update. After all, it’s the most exciting penguin news since the heartwarming (and definite tear-jerker) 2005 documentary March of the Penguins. No matter when the update actually rolls out, …
Before I dive into what everyone needs to know about the Google Search Console, let me give you a little backstory. Google Search Console (previously Google Webmaster Tools) is a no-charge web service by Google for webmasters. It allows webmasters to check indexing status and optimize the …
There are a few things SEO analysts do every single day: eat breakfast, read up on SEO news, and evaluate title tags. Title tags are a little more complicated than picking what kind of cereal to eat for breakfast. From virtual insurance marketplaces to local plumbing services, …
If you’re a fan of Instagram or pop culture think pieces, you’ve probably heard about the recent controversy surrounding Instagram celebrity Josh Ostrovsky, more commonly known as The Fat Jewish. Here’s a quick synopsis for those who may have missed, forgotten, or willfully ignored this issue: …