Picture this: A marketing professional spends their lunch hour scrolling mindlessly through Instagram while chomping on a sandwich. Within seconds, a perfectly targeted ad catches their eye—a productivity tool promising to streamline their workflow. Without a second thought, they click “Buy Now.”
The sheer number of articles out there about social media best practices can be overwhelming. (And because social media platforms update so frequently, advice from even just the last year or so may no longer be relevant.) It’s easy to get caught up in the latest technical intricacies of maximizing …
Facebook recently released two new advertising options on…the Facebook Messenger app. With over one billion monthly active users as of July 2016, this becomes another platform deserving of your attention. Find out how and why businesses like yours can increase customer reach and engagement on this …
Last Week Tonight with John Oliver is a true TV gem.
We communicate via fleeting Snapchat messages. Our Tweets are capped at 140 characters. Our Vine creations are just six seconds long, and even our Grams are now “Insta.”
Growing up, we’re always taught that it’s important to learn from our mistakes. Sometimes, it’s better to save yourself the trouble and learn from the mistakes of others.
#TBT to Facebook in 2004 and Twitter in 2006. The social media platforms were in their purest, most infantile form. On Facebook, all users cared about was getting friend requests and posting on walls while Twitter’s foundation was a trim 140-character count and a fast-moving, chronological feed.
