6 Key Issues in Higher Ed PPC Ads

Learn about issues that higher education marketers, program coordinators, and school department heads encounter when trying to increase college enrollment.

Perfect Search Shortlisted for Small Interactive Marketing Agency of the Year

Drumroll, please. Perfect Search has been shortlisted for the Interactive Marketing Awards

Reddit Launches Cost-Per-Click Bidding

On January 30, Reddit announced that it’s launching cost-per-click (CPC) bidding, the platform’s first performance-based bidding strategy. 

A 7-Step Technical SEO Checklist for 2019

Building a strong technical foundation is the backbone of any successful SEO strategy. Need some guidance? Here’s a handy 7-step technical SEO checklist for 2019.

The Top 5 Skills Every Digital Marketer Needs to Succeed

Whether you’re looking to break into digital marketing or you’re well-seasoned in the industry, it’s always important to brush up on your career skills.

5 SEO & UX Optimizations You Can Make to Your Website

The line between user experience and SEO is and has been blurring in recent years. SEO is more than just about getting a lot of traffic to your site. 

How to Set—And Actually Achieve!—Your Business Goals in 2019

Reusing or just slightly tweaking the same goals every quarter or year isn’t enough. Luckily for you, we have some helpful tips to keep in mind when creating new business goals for 2019.

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