4 Things to Look at When You’re New to a Google Ads Account
Whether you’re fresh on the job or you’re taking over a paid search account, it can be difficult to wrap your head around a new Google Ads account.
The Impulse Buy: How Social Media Drives eCommerce Sales
Social media platforms are no longer solely spaces for updating friends and sharing photos. These digital channels now serve a much greater purpose: they function as virtual shopping malls where browsing and buying merge seamlessly. Recent GoDaddy research reveals that 79% of Millennials and 80% of Gen Z consumers make purchases through social media commerce.
A Brief History of How Instagram’s Business Features Have Evolved
Ah, Instagram. The social media platform that’s integrating its way into every part of our lives. It’s time for a walk down memory lane.
My 5 Pillars of Meaningful Happiness
After writing my 4 pillars of happiness a few years ago, I’ve decided to revisit these pillars and update them with what I’ve learned over time.
Google Search Ads Are Now in YouTube Search Results
YouTube is now incorporated into the Search Partners ad network for Google Search ads. See your search ads in the YouTube search results!
Perfect Search Media Internviews: Winter 2019
We’ve got our latest round of internviews. Get to know our winter intern, Stella, now!
Four Tips to Improve Your Facebook Ads in 2019
Social media ad spend accounts for 25% of all digital advertising, so it’s important to nail it. In order to spread the wealth, I’ve put together four tips to make sure you level up your social media advertising.