The holiday season isn’t just busy—it’s make or break. Your competitors are pulling out all the stops, and if you want to stand out in the crowded market, you need to be smarter and more strategic. From Black Friday to Christmas, there’s a huge opportunity to drive sales, but it requires more than basic discounting
We’re so excited to announce that Perfect Search won a 2018 AVA award for outstanding digital marketing campaign. The AVA Digital Awards recognize work by professionals and agencies in the digital communication industry. Entries are judged by the Association of Marketing and Communication Professionals. Perfect Search received a gold award for our work in digital
The newest member of the Perfect Search family, Emily Lutz, used to be a zookeeper and now she’s joined the wild, wild world of digital marketing. Get to know Emily!
It’s a new year. It’s a time to wear more layers for your commute, pay attention to the increasingly important NFL games, and ensure your business is set up for 2018. Whether you’re B2B or B2C, a strong business development strategy is integral to success. I’ve compiled some business development tips to help you start
In the world of digital marketing, there are so, so many acronyms. SEO, PPC, CTR, CPA, ROAS, RLSA, the list goes on and on. I hate to break it to you but I’m going to add one more to your list: the RFP.
Revamping your e-commerce advertising strategy? This infographic will serve as a guide to the buyer’s journey and why it’s so important to align your strategy with this classic marketing concept. Don’t strain your precious eyeballs. Click to enlarge the infographic below! — In the infographic zone? Check out all of our infographics.
It’s time to reflect on the year past. Sometimes, our favorite websites and apps do the reflecting for us. That’s where the Year in Review feature comes in.
