7 Clever Ecommerce Marketing Strategies for The Holidays 2024

The holiday season isn’t just busy—it’s make or break. Your competitors are pulling out all the stops, and if you want to stand out in the crowded market, you need to be smarter and more strategic. From Black Friday to Christmas, there’s a huge opportunity to drive sales, but it requires more than basic discounting

Desktop Browsing Is So 2000 & Late: Why Mobile Matters

Let’s just pretend that the 2009 hit “Boom Boom Pow” by The Black Eyed Peas was really about desktop browsing. Truer words were never spoken by Fergie when it comes to your website. Desktop browsing is so 2000 and late.

4 Articles that Demonstrate Our Obsession with the Millennial Workplace

Millennials. I figure by starting this post with this buzzword, people will be hooked. Countless articles discuss how the modern workplace is changing now that millennials will soon make up the majority of the workforce. According to Jacob Morgan, host of the Forbes podcast The Future of Work, millennials are expected to make up to 75% of the workforce by 2025.

How to Set Up 4 Awesome Advanced Google Analytics Segments

Webmasters, SEOs, developers, and digital marketers alike rely on marketing metrics to gauge anything from content efforts to e-commerce revenue. For those that are new to Google Analytics, the sheer amount of data can be daunting. Fear no more!

I Want It That Way: The Importance of Custom Images for Your Site

Have you heard? Custom images and illustrations are on the rise this year; they’re even one of the biggest web design trends in 2015 and 2016. Find out how to transition away from stock photos and to images that reflect your brand.

3 Extreme(ly Entertaining) Content Marketing Mistakes to Avoid

Growing up, we’re always taught that it’s important to learn from our mistakes. Sometimes, it’s better to save yourself the trouble and learn from the mistakes of others. Check out these real life content marketing mistakes, ranging from “oopsie daisy” to full-on, slow-motion train wreck.

Team Member Spotlight: David Feldbaum

Eager to learn more about a day in the life of a Perfect Search SEO & Search Advertising Analyst? You’re in luck. This month, we’re talking to David Feldbaum, Perfect Search’s very own expert in flexibillity.

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