History of Google’s Core Algorithm Updates
These days, it can be hard to keep up with the seemingly endless Google’s Algorithm updates. It’s as if they’ve started doing their best Oprah impression: “You get an update! You get an update!”
2025 SEO Success: Ultimate Technical Checklist
The first step in a comprehensive SEO strategy is improving your technical SEO.
No matter what industry your brand or company is in, the principles of technical SEO have never been more critical. Ensuring your website is technically sound increases organic traffic, ranking keywords, and …
14 of the Most Common Marketing Mistakes to Avoid
At Perfect Search, we perform audits all the time. This means taking a look under the hood of a company’s digital marketing strategy and identifying pain points and areas of improvement.
The Intersection of AI and Search: Why You Need Artificial Intelligence to Win in SEO
There’s always a bounty of opportunity and advancements in the search industry, but there’s also a paradox: the more room for growth, the harder it is to accomplish your goals.
What Quantum Mechanics Can Teach Modern Marketers
Marketing experts and quantum physicists may have very different professions, but the theories that both have are strikingly similar!
How Your Company Can Utilize Google Analytics Dashboards
Google Analytics is a powerful tool that allows businesses to track all user data and behaviors that come through to their website. But…it’s a lot of information to take in.
4 eCommerce Trends to Look Out for in 2021
Updated January 8, 2021